Showing posts with label Technology. Show all posts
Showing posts with label Technology. Show all posts

Monday, April 20, 2020

How To Get Google Adsense Approval

How to Get Google Adsense Approval


As a blogger, I understand that no one will deny the way to make money online. Google Adsense is one of the best approaches that you can utilize to do so. You can monetize your website or blog with Adsense.

All you need to do is to follow some rules and guidelines, in accordance with the Google Adsense policies and you can get the account approval easily.

To make this procedure uncomplicated, I would like to share a few tips and tricks that can help you in getting Google Adsense approval.

How to Get Google Adsense Approval


1. Creating Genuine Content


Content is the primary key to reach the audience. Create high-quality content that is relevant, unique, valuable and engaging. Make sure there is no plagiarism on your website. Also, look for good content ideas that can generate traffic.

2. Write Sufficient Content


Blog count doesn’t matter in Adsense if you have quality, but the length of the blog can play a big role. Create unique and fresh content having 1000+ words. Don’t just focus on the length but also the quality. But if you have a new blog or website then ensure it has 15 to 20 posts published on it, before applying for a Google Adsense account. 

3. Create Necessary Pages


In order to get an approval of Google Adsense, a website or blog should have some necessary pages. These pages are
  • About us
  • Privacy Policy
  • Contact us
All these pages should have accurate information about your business. If your website or blog doesn’t have any of the pages, you will not get an approval of Google Adsense.

If you don’t have a privacy policy page, you can generate it online or you can copy it from other websites having a similar business.

4. Set SSL Certification on Blog


Before applying for Google Adsense, set up an SSL certificate on your blog or website. SSL shows that your website is secure on the internet. 

If you want a free SSL certificate, you can get it from the Cloudflare.

5. Add your website to Google Webmaster Tools


Add your website (property) to Google webmaster tools such as on Google search console. 

Ensure to submit and index all the pages and blogs on Google search console and check and analyze it for errors or penalties, randomly.

6. Create SEO Friendly Content


Optimize your blog content by adding meta desc and title of the posts and also add specific tags for each post. This practice is not only good for Adsense approval but also, to rank on top of the search results.

Google cannot review thousands of websites manually for the Adsense process and may use the crawlers to check your blog. In this scenario, creating optimized content is beneficial for you.


7. Design User Friendly Blog


Design a blog or website that has a user friendly interface so that your users don’t find any difficulty in accessing information.

Make it responsive and professional to improve and enhance your user experience.

Apply for Google Adsense


After maintaining your blog or website with all the above-specified rules, you can apply for the Google Adsense account.

  • Simply go to the signup page for the Google Adsense account and enter your website and contact details. 
  • Enter accurate information such as the name, address and business information.

After completing the signup process, you will get an Adsense code. You need to put this code into your website or blog. It can take up to 14 days for approval.

After the Adsense approval, you will get an email like the below mentioned one.


Yes, this is my Adsense account approval mail. It was a moment for me that I get Google Adsense approval in a first attempt.

After the confirmation, you will start to see ads on your website or blog and can earn money from it. 

If you have any question about Google Adsense approval, you may contact me or dm me on Instagram.

Sunday, November 3, 2019

Google BERT Update – New Search System Introduced by Google

Google BERT Update – New Search System Introduced by Google


Google has rolled out a new search algorithm named BERT. This is the biggest change in Google’s search system since its last RankBrain update that was introduced almost five years ago. The internet is flooded with lots of rumors since the company confirmed the new search algorithm. The SEO community has different assumptions regarding this update however the changes in the search system will be seen shortly. BERT rolled out this week and soon the communities will see the impact of it on the search queries. Before discussing its influence on websites, let’s figure out what this update is.

What is Google BERT?



BERT, that stands for Bidirectional Encoder Representations from Transformers, is the latest update rolled out by Google. It is an open-source neural network-based bidirectional and pre-trained deep learning algorithm that relates to Natural Language Processing (NLP). The algorithm is presently targeting English queries only and will be updated for other languages with time. The concept of BERT can be considered as a language model that was prefaced by Google in 2018 in a paper that was published by the researchers at the Google Artificial Intelligence Language. It is not targeting the search queries but also the featured snippets.

As per Google, BERT provides state-of-the-art results by understanding the distinctions and context of the words in searches. BERT understands the intent behind the search queries and delivers the results accordingly. It helps Google to understand queries that are conversational and more human-like. Let’s understand this concept with an example:

Suppose you searched for a query, “I need to travel to USA for FIFA cup”. In this particular query, the word ‘to’ and ‘for’ and their relation with other words are also important. In the previous approach, Google used to ignore such words and delivered results related to ‘FIFA world cup’ or’ USA’s performance in FIFA’. As you can see in the below image,


After the update of BERT, Google understands the full context of words and provides more accurate and related results. It is good for longer and conversational queries, where the prepositions are significant in the search. It will enhance the user experience by letting people search in natural way and delivering relevant results.

What will be the impact of BERT?


BERT will impact on 10% of the search queries. This simply refers to one in ten search queries. BERT is designed to focus on the user’s intent of the search and thus Google is going to look for the content that is relevant to the user’s search query.

Can SEOs optimize for BERT?


SEOs are looking for ways to optimize their sites according to the BERT algorithm. According to Google, BERT is a lot like RankBrain in terms of the machine learning algorithm. However, it is not the replacement or updation of RankBrain; it will be used in conjunction with all other algorithms. 

SEOs can’t really optimize their websites for BERT. There is some misinformation that websites can rank better by targeting long-tail keywords in their content. But this is not the complete reality. All they have to do is to write content for their users. The algorithm is for Google to get a better understanding of the search queries and delivering relevant results.

In a nutshell


Google is taking many steps that can help the user to use the search engine in the easiest way. But it may bring more competition in terms of ranking. To avoid the negative impact of any Google algorithm, the websites should focus on writing the content from users’ perspective. It cannot be said that BERT will not affect ranking but there is no specific way to optimize sites for BERT except that you should have your user in mind.

Tuesday, October 15, 2019

WhatsApp New Features For Android & iOS - Boomerang, Dark Mode & Other Updates

WhatsApp New Features For Android & iOS

2019 has been a very significant year for WhatsApp. WhatsApp has rolled out many new features in their app and is still not stopping the updates for their global users. Recently, WhatsApp released new features like voice messages with continuity and fingerprint authentication for its billions of users. Now Whatsapp is coming with some other cool features for its Android and iOS users.  These updates will not just enhance the user experience, but also increase privacy and security.

WhatsApp New Features


WhatsApp is going to provide some essential features in its upcoming versions. Below are some of the upcoming Whatsapp new features for both platforms.

Boomerang For Whatsapp


WhatsApp New Features For Android & iOSYou must have heard the Boomerang feature on Instagram.  This feature lets you create and play looping videos. Now Whatsapp is all set to launch the Boomerang feature in the app and you can share Instagram’s Boomerang like looping videos on WhatsApp. According to WABetaInfo (a website that follows and provides all WhatsApp updates), WhatsApp will allow users to create a looping video of fewer than seven seconds. This feature will be available in the Video Type Panel.  

The panel will allow users to choose the format among videos or GIFs. Now the app will have another option indicating the Boomerang as the new format in the left of the panel. Users can create and share the Boomerang- like videos directly with their friends or can add as their Whatsapp status. The boomerang feature is assumed to appear in iOS firstly and then in Android.

Dark Mode In WhatsApp


‘Dark Mode’ feature is the most awaited feature in WhatsApp. WhatsApp has been talking to introduce the dark mode feature since 2018 and now, there is a big delay in the development of the feature. However, reports suggest that there will be no more delays and users will see the dark mode soon on this chat app. The dark mode is available on many messaging platforms including the Facebook-owned Messenger. Soon WhatsApp will launch the dark mode that will provide easiness to the users while using the chat app in the night.

Memoji For WhatsApp


Just like Apple, WhatsApp is going to add a new feature in the app for its iOS users. In the year 2017, apple introduced animated emojis known as Animojis that can mimic your facial expressions. Last year, Apple introduced the expansion of Animojis called Memoji, a form of personalized Animated emoji. Memoji lets you create and customize an avatar that looks like you and that tracks your facial movements. WhatsApp is introducing Memoji Stickers for its iPhone users. WhatsApp’s latest beta version 2.19.90.23 offers this feature for iOS users and soon the feature will be available on the stable versions of the app.

Payment Service For WhatsApp Users


WhatsApp has announced that it will be rolling out a new service named WhatsApp Pay in its upcoming updates. This feature will be similar to Google Pay and PayTm and will be launched only in India. The transactions will be done via the UPI platform. Till now, WhatsApp is testing this feature in India by offering this service to the selected number of users. Soon, WhatsApp Pay will be available to all the Indian users to ease their payment transactions.

Multi-platform support For WhatsApp Users


WhatsApp new features included the multi-platform support feature in which a user can access their account on multiple devices at the same time. Currently, the user access is limited to two devices via WhatsApp Web. With this feature, the users will be able to access their accounts on the iOS and Android platforms simultaneously.

Preview of Voice Messages in Notifications Bar


Till now, WhatsApp is allowing the preview of images and videos in the notifications, but now the chat app is planning to add a new feature that allows the preview of the voice messages in the notifications to enhance the user experience.

Whatsapp is aiming to adopt user-friendliness and trying to enhance the user experience. Whatsapp new features will definitely help this app to get more users along with the improved user experience.

Saturday, August 10, 2019

Artificial Intelligence - Benefits and Risks

Humans have progressed a lot. They have developed intelligent machines that can take decisions on their own without any intervention of humans. These machines can accomplish troublesome and complex tasks very efficiently, by itself.

For instance, digital assistants like Apple Siri, Google Assistant and Amazon Alexa available on different devices to make the work easier for humans. Not just that, self-driving cars are another example. These cars can drive you wherever you want by taking care of factors like traffic, pollution, etc. 

But how is all this working? The answer is Artificial Intelligence (AI). In this article, I will be sharing the benefits and risks of Artificial Intelligence that are be impacting digital marketing.


AI - Benefits and Risks


What is AI? 


As the name suggests, AI involves the creation of machines that are intelligent and behave and work like humans such as speech recognition or voice search. AI, nowadays, is considered as ‘narrow AI’ or ‘weak AI’ as it mainly focuses on handling narrow tasks like playing chess. However, the researchers are majorly targeting ‘general AI’ that can perform intellectual and emotional tasks just like humans.

Though AI is beneficial and making our work and life easier, yet there is a continual discourse going on since the initiation of AI. Experts have different views on AI that whether humans are creating a helpful environment by creating such machines or they are leading the human civilization to destruction.


Let’s consider what are the benefits and risks that are suggested by experts and are creating divided opinions.


Benefits Associated with AI:


The idea of AI begun with the intention of creating machines similar to that of humans. The primary goal of AI is to demonstrate and offering users the best suggestions in order to make their living easier. AI uses complex programming that helps machines to replicate human cognitive abilities.


1. Accuracy


AI machines are developed to solve complex problems with higher accuracy and zero-error. Scientists have adopted methods that can help AI machines to perform accurately on critical conditions and to provide the user the accurate solutions for complex equations. AI offers a higher precision and accuracy level that leaves no room for error.


2. Automation


AI can perform any sort of human labor tasks without any requirement of human intervention. This has extensively automated various tasks in different sectors and industries. AI technologies are incorporated by many industries to reduce the human workload. This not only saves their operational costs, but also the human sustainability costs. Humans don’t need to perform tedious and backbreaking tasks with the adoption of AI technologies.


3.  Improved Efficiency of Work


When it comes to the work efficiency, you can rely on the AI-powered machines. The intelligent machines can perform repetitive tasks efficiently without any error. Furthermore, these machines can work 24*7, so it reduces the cost of hiring two sets of employees and one can use the machines according to their needs.


4. Reduced Operational and Training Costs


AI is based on machine learning algorithms such as Deep Learning to gain an understanding of new things. In this way, there is no requirement of writing new code if we want them to learn something. Researchers are trying to develop machines that can optimize their machine learning abilities in order to learn different processes faster. In this way, the training cost of robots would be lesser than that of humans. 


5. No Break Requirement


AI-powered intelligent machines are increasing the work efficiency and accuracy in many ways like machines don’t need to take breaks and can perform the same tasks repetitively without any downtime.




Risks Associated with AI:


Although the AI has bright sides and is considered as the boon, yet some experts fear that humans are cultivating risks for themselves by creating such machines. The biggest risks associated with AI are:


1. Environmental Risk


AI machines are designed with multiple processors to increase their computing powers. These processors have Lithium batteries which are a rare element on earth. The higher mining of this element damages the environment. Not just that, they need a gigantic amount of power to function properly and therefore need more power plants that are directly damaging the environment.


2. Unemployment


If we will consider robots or AI in every field or industry, then the result will be unemployment. Undoubtedly, machines can perform faster and can do repetitive work better than humans, but it can be a bane for humans too. Businesses will choose robots for better productivity and profits. Hence, there will be no jobs for humans.


3. Higher Cost


The cost of creating or adopting AI technologies is very much high as it involves complex programming. If any breakdown occurs in the machines, the recovering and reinstalling require a huge amount of money. These machines require frequent checks to ensure their functionality. You may have to spend a lot to maintain and repair these machines.


4. Creation of human replica


It is true that AI allows the machines to act and behave like humans but a fact cannot be denied that machines can't have moral values and intelligence that is given by nature. Machines only understand the codes and programs and react accordingly without having knowledge of the pros and cons. This may lead to some critical results. Machines lack in originality that humans have.




In a Nutshell


AI and robotics have undoubtedly eased human lives in many aspects. But the rise of technology gave birth to many risks as well. AI technologies should be adopted by creating ethical codes and policies to ensure the safety from the devastation that may occur due to the use of it. 

Thursday, June 13, 2019

Major Updates of Google Algorithms - Every SEO Need To Know

Google Algorithms are the segments of SEO ranking factors. If you are not fulfilling the Google guidelines, then your website may lack in the SEO ranking factors. Every time Google launches any new update, it makes it more difficult to rank in terms of SEO. In this article, you can read and learn the major updates of Google that you should follow and make your website Google and SEO friendly.

Major Updates of Google Algorithms





Google Panda Update



The Google Panda update was introduced in Feb 2011. It evaluates the quality of content on the website. It mainly focuses on your websites' On-page optimization. This algorithm checks your low-quality content. It inspects grammar errors, duplicate content, poorly formatted text, and article spinning.




If you are stuffing keywords in your website content, the panda update will penalize your site immediately. Keyword stuffing means forcefully inserting your keywords many times without any sense. for eg., your keyword is "digital marketing in Delhi". If it has been utilized more than the required keyword density such as more than 8-10 times in 400 words article then panda update will de-rank your site on Google. This is a very important update rolled out by Google in terms of SEO. Till now, Google has done many modifications in its Panda update.


Google Penguin Update



The Google Penguin update rolled out in April 2012. The main purpose of this update was to measure the spamming sites and link bombing sites in search engines. Link Bombing means if your website is getting a lot of backlinks every day, then Google AI will detect it as suspicious activity and it may penalize your website. So, according to the penguin update, Google will penalize your site for link bombing.




The second reason can be the link exchange with another site. Many SEO experts are using this strategy to create high-quality back-links. But, if you create more and more links through link exchange then again it can be harmful to your website and  Google may de-rank your site.




Google Payday Loan Update



Payday Loan update mainly focuses on search queries. This update was launched in 2013 and targeted spam queries like pornographic, casino and loan of high interest. Google removed the spammy keywords from the content with this update. This is a very straightforward and simple update by Google. Naturally, many sites are using high-risk SEO methods but still those sites are not targeted to pornographic content, interest loan and so on.


Google Rank-Brain Update



As the name suggests, Rank-Brain is a machine-learning artificial intelligence system. Google confirmed the usage of the Rank Brain algorithm on 26th October 2015. It is a part of a search algorithm that helps to understand users' search queries. 




Let's understand with an example:




A user is searching "shoe" on Google, it will show the suggestions like "running shoes", "casual shoes", "formal shoes" etc. This update even knows very well the difference between "Apple" smartphone or "Apple" fruit. That's why this is called the Google AI update.


Google Broad Core Update



This is one of the latest updates which is given by Google. On Sunday 2nd June 2019, Google announced the rollout of a broad core algorithm to start on Monday 3rd June 2019. The core update targeted the specific queries that the user wants to search. It focuses on the relevancy of the website as per the users' search queries. It impacts the ranking of the search engine result page. 


If you want to fix your site from the broad core algorithm, then focus on user intent, Google guidelines, content quality, and clear architecture.

Sunday, February 3, 2019

Introduction To APP Store Optimization - Mobile Marketing

App Store Optimization is a process of optimizing mobile apps in app store search results. It is also known as app store marketing and mobile app SEO. The main goal of ASO is nearly always downloading the apps.


Introduction To APP Store Optimization - Mobile Marketing

Well, you should know that app store users are growing very fast. According to Stastista.com report, 224.8 billion app downloads in 2016. And it increased in 2017, today's the app users are about 270 billion. So, If you are not using ASO to increase your app search ranking, you are missing out on the largest discovery channel. In this article, you will learn about mobile apps marketing and ASO.

ASO works similar to SEO. In SEO, you optimize your website to rank higher and your goal is to build large traffic. Similarly, when you build an app, your main goal is to derive traffic for more downloads. ASO helps to optimize your app's visibility. Tomorrow's every customer is on mobile. That's why many businesses are shifting to the mobile app. Today's a very large number of mobile apps are available like for photo edit, for shopping, for play music, for health tips, for exercise, for the social network, etc.




When you open Google play store, what you see?

At the top, A search bar is available to do search your app. And when you type "game" then many popular games are listed on the first page. With this, this will also show movies, audiobooks, e-books, music, where the game keyword is listed. 

Just like SEO, you have to do keyword research for your app. To get a better understanding, let me take an example,

We build an app for SEO Tutorial, In ASO, our first step is keyword research. we have to choose those types of phrases where more users interact. because our main goal is to download the app. according to me, ASO is difficult for beginners, but if you have good knowledge about SEO, then you can easy to learn about ASO.

Now, we discuss how ASO benefits for us?
  • With ASO, you can improve your app visibility with high-ranking.
  • It will increase your organic downloads. organic downloads mean free download.
  • It helps to increase the conversion rate of your app.
  • It will help to build your audience worldwide.
  • ASO helps to find genuine users who can download your app.

App store optimization is important for every business, who run their business through apps. ASO plays an important role in digital marketing. But In ASO, keywords are not based on your target location. Keywords are based on your brand, your product, and services. For example - In SEO, we can use keywords with our target location like: "Digital Marketing in Amritsar", "SEO Services in Delhi" etc. In ASO, we can use keywords like: "SEO Training for Beginners", "Cricket games for kids" etc. 


Conclusion


If your app is not ASO optimized, then you will not seem in search results. The main conclusion is, mobile marketing grows day by day. Every person doing all activities is on mobile apps. So, ASO helps to improve your app visibility to get more visitors and more downloads.

Friday, December 7, 2018

4 Tips To Optimize Website For Google Voice Search Assistant

Welcome to this blog, First of all, I would like to thanks my readers who read my blogs and i hope you all are gaining some good information from my blogging website. Today I will share the important information about new trends of Google search. Instead of using these old techniques of SEO, you should use advanced techniques of SEO. Because nowadays, people have no time to type their queries. they only use voice search, So today's SEO techniques are changing for voice search.



seo in amritsar- digital keshav


Before You Reading This, Please check my previous blog to understand my latest blog. Latest Update of Google in 2019 | Voice Search | Google Assistant. Now, I will share with you How to optimize your website for Google Voice Assistant. Here are 4 tips to optimize the website for voice search assistant:-

1. Website Should Be Mobile Friendly

2. Keywords Should Be Conversational

3. Local SEO - Google My Business

4. FAQ Based SEO

Let's Start Now.




1. Website Should Be Mobile Friendly:


Voice Search is only used by mobile phones or tablets. this is not user-friendly for desktop. That's why you have to make your website user-friendly. you need to your website make mobile-friendly. Because the future's users are only depended on mobile. they will not waste their time to type something about what they want. they will only use voice search. So, if your website is not mobile-friendly then people will not open your website and you can't rank your website on top searches.

Mobile-Friendly Test


Let's see an image first one is a desktop version and the second one is the mobile version.

1. Desktop Version: Here an image of digital keshav, this is a desktop view.



2. Mobile Version: Here an image of digital keshav, this is a mobile view.


For Google Voice Search SEO, you need to be your website to become mobile-friendly. This is an advanced technique of SEO for Google voice search. your website has to be mobile-friendly.

2. Keywords should be conversational


As you know, Conversation is interactive communication between two or more people. Tomorrow's keywords are very conversational like the way we have talked to each other. similarly, people will talk to their cell phones. In advanced SEO for Google voice search, keywords will also be conversational like user say to google:

 " where is best SEO company in Amritsar".
" hey google i want chocolate cake near me"
" who is the co-founder of Google"
" Tell me best google keywords"
" hey google, best car wash near me"
" who provide the best SEO in Amritsar"

these given examples are normally conversational by the use of google voice search. So for doing SEO, your keywords have to be conversational. you should shortlist your keywords phrases and then optimize your entire website.

3. Local SEO - Google My Business


you have to ensure that where is your present location. you have to be localized. so you have to implement Google local SEO. you have to implement Google my business for your present location. because tomorrow your customer will be very clever. they will search you within their doorstep. If you do not implement Local SEO then you can't fulfill your customer expectations. your customer wants everything at their door location. some examples are here what customer search for their door location:

best cake shop near me
Aadhar center near me
dry clean service near me
local SEO services near me

If you are not maintenance Google my business or Google localization SEO then you have to be serious about this thing. this is a very important tip for your business and this is also a Google pigeon update algorithm. So you must follow this algorithm to rank your website for Google voice search.

4. FAQ Based SEO


FAQ is frequently asked questions. this is a very important tip to do for SEO. your keywords must be FAQ based. tomorrow's future prospect will question you. they will question your system. The customer will ask you whatever he wants. they will use five Ws " Who, When, Why, What and Where". you have to use these types of phrases and select your keywords like:

" who provides the best SEO in Amritsar ?"
" where is best digital marketing company in delhi?"
" when we can use google keywords for our website ?"
" why Google+ is shutting down ?"
" what is SEO ?"

These given examples are FAQ based keywords. you have to optimize, like these keywords and your content or blog should be more into question and answer based.

These are 4 tips that I think will help you to optimize your site for google voice search assistant.



One of the best SEO service ... Thanx a lot sir for giving me best solutions.. Reviewed
5 / 5

Friday, November 30, 2018

Latest Update of Google in 2019| Voice Search| Google Assistant

Google Assistant-digital marketing in amritsar

Welcome to my blog, today i will share you very rich content about Google. This is a new update by Google called Google Assistant. A few time ago, Google only works on your voice and then show organic results for your question. And now, Google launched a new update of Google is called Google Assistant. it works by voice and give answer your question by voice.

Google Assistant is based on the Google voice search algorithm. this algorithm is completely changed the search term. The Google Assistant has been successfully handed to people by their smartphones and tablets. it allows you to quickly access Google that is available on your smartphones. the google assistant allows the two-way conversation. 1st one is used and the second is google assistant. so, today i will talk about why Google's assistant is user-friendly and what's it's future?


google assistant- seo in amritsar


Why Google Assistant is User-Friendly?

Google Assistant is beneficial for those people who don't know about the usage of Google. In a survey of Google, Approximately 2 Billion users are active on a monthly basis. And it is increasing day by day. Now with the help of google assistants, google searches will increase. Today 20% of users search on Google by voice. Because people have no time to type their queries. they will only search by voice. Here is some example which I have been used from Google Assistant:

User (Me): "Hello Google how are you"
Assistant: "I am fine what can i do for you"

User(Me): " Do you know about digital keshav"
Assistant: "here digital keshav, digital marketing company"

User(Me): "digital marketing in amritsar"
Assistant: "here's the top search results"

User(Me): "What is Shadi.com"

Assistant: "According to wikipedia, shadi.com is an online wedding service founded by anupam mittal in 1997"

User(Me): "Black forest cake near me"

Assistant: "I found of few places"

As you can see, Google Assistant replies to my question by voice. That's the reason it is user-friendly. people can save time and save energy. So, in my opinion, Google Assistant is best for all, it doesn't matter they know about how Google works.


Future of Google Assistant:

In the future, people will use only Google Assistant for save time. they will not type long-tail keywords like Digital Marketing in Amritsar, The Wall Street Journal - Newspaper, Shark Tank, Milind Pant Amway, International Monetary Fund - Topic, etc. To search their relevant queries, they only can ask Google Assistant and then, Google Assistant will reply to you and show all results.

People have no time to find a local shop. Every smartphone user will find local shops with the help of Google Assistant. they simply asked Google-like a 24-hour chemist shop near me, a medical store near me, a plot for sale near me, etc. So, Google Assistant will change the SEO Trends. So, For Local ranking, we have to do Google my business. After that, you will do local SEO to rank a website on Google.

In my opinion, Google Assistant will work successfully in the future. everyone will use Google Assistant by the end of 2019 and 2020.

Saturday, October 13, 2018

Shutting Down of Google +



SEO- Digital Keshav | Digital Marketing

Welcome to this blog, today I will give the latest news about Google. Well, normally I have posting blogs about SEO or digital marketing. I hope you have gained some information related to SEO and internet marketing. But now I am posting update news of Google+ app. This is shocking news for me that is 5 Lakhs users data is fully hacked. The date of October 8, 2018, Google announced that the Google+ app was shutting down for consumers. The Google announcement is Google+ would be fully shut down by August 2019, to allow users to download and migrate their information.

Google + launched on 28 June 2011, which owned by Google. As you know, Google is a big brand that is highly useful for search engines. Google+ is a social networking site that is using for your all current activity for your private and business promotions like you can post your updates, events, offers and post reliable information. Google+ work is like Facebook like you can create groups, you can post anything and you can gain followers. 

SEO- Digital Keshav | Digital Marketing


Report of The Wall Street Journal


Google+ data breach - According to the report of The Wall Street Journal, Google+ is not secure. They said Google knew about the issue of hacking data since march but not show it because it has not happened the first time, data breached happened earlier also. The wall street journal has reported that Google indeed did expose the data of thousands of users on Google+ and then thousands of users cross to lakhs numbers due to reason of negligence by Google.

Google Statement: Google Vice President Ben Smith said in a statement that the user's data was exposed through an API that is used by third-party apps. API means an application program interface that is used for transferring data from one software to another.

Data breached due to negligence of Google, So 500,000 users’ data possibly exposed. This year, the Yahoo Messenger app was also shut down for some reason. Yahoo did not give any reason for its cancellation, and then the yahoo messenger app was shut down on July 17, 2018. According to this report, Yahoo reveals 3 billion accounts affected by the hack. Now, Google does the same work as yahoo for security issues. so this is the reason Google+ is shutting down.

The company said in a blog post. The company gives two reasons for Google+ shutting down: low user engagement and difficulties in creating and maintaining data. Another reason is high competition like Facebook, Instagram, Snapchat, etc. Facebook is the most popular social networking site. Everyone knows about Facebook like how to create an account on Facebook and how to run Facebook. so this is not an easy task to build a large network of Google+ app. this is a too highly unchallengeable task. That’s why Google+ failed to create large networks of users and failed to keep up users' data.

Now, Google says Google+ for consumers will wind down over a 10 month period, which would be completed by the end of August. In the end, the future plan of Google is to create the enterprise version of Google+ alive.